Job Information
General Motors Omnichannel Digital Ecosystem Strategist in Dubai, United Arab Emirates
Job Description
Work Arrangement: This role is categorized as hybrid. This means the successful candidate is expected to report to the office at minimum three times per week or other frequency dictated by the business and two times per week remote.
About GM MENA
General Motors has been present in the region since 1926, established in Alexandria, before settling its Africa and Middle East headquarters in Dubai in the 1980s.
GM MENA operates with entire GM portfolio (ICE, EVs, luxury, Defense, and Cruise). Across these decades, our customers have engaged and interacted with iconic nameplates, including the Surburban, Tahoe, Camaro, Corvette, Escalade and Yukon. Our three core brands in the region, Chevrolet, Cadillac, and GMC, bring exciting and diverse vehicles for every need. In addition to a diverse portfolio of 31 models, General Motors operates a parts and services business, ACDelco and offers OnStar in the region.
GM wholly owns and operate a 27,000 sq.m facility, our Middle East Distribution Center (MEDC), which brings in parts from five continents around the globe and ships out to customers across Africa and the Middle East.
This location joins our owned training center, located in Dubai, which helps prepare the next generation of vehicle and future mobility specialists.
For further information please visit: https://media.gm.com/media/me/en/gm/company.html
The Role:
The Omnichannel Digital Ecosystem Manager will be responsible for bringing to life the revolutionized digital ecosystem pilot in the MENA region. Leveraging his/her experience in digital innovation, and project management, the successful candidate will lead the strategy and execution of the digital strategy to enable General Motors omnichannel flagship pilot and loyalty program in Middle East and Africa for the entire GM portfolio (ICE, EVs).
It is expected our finalist candidate to work closely with and influence, cross functional leadership, global enterprise and technology partners, SMEs (Marketing peers, IT, Finance, Sales, Aftersales, Customer Experience, Legal, Finance and Communications areas) and external partners (Loyalty and Experience Marketing Agencies).
What You'll Do:
Omnichannel Digital Ecosystem Strategist responsibilities generally include:
Project Management: Leads roadmap and execution for digital solutions across Omnichannel (App,Web, Ecommerce, etc) for the pilot. Partner closely with Digital Experiences team and global business partners)for pilot facility. Manage the work stream SMEs, cross functional partners, and agencies to deliver the pilot on time and on budget.Collaborate with contact centers, and liaise with network development on definition of strategy
Governance and communication: Creating and managing the governance process to ensure global integration and on time delivery and senior leadership alignment
Performing other related duties as assigned.
The role will have global visibility and potential for leadership and influence.
Additional Job Description
Qualifications/Requirements
Mandatory:
Proven experience strategizing, planning, integratingand executing new and complex technologies
Solid business acumen, able to establish short-, mid- and long-term priorities and alignment with the business strategy
Experience inmarketing, technology, and customer experience roles within the automotive, consumer goods/retail and/or tech industries, with a focus on the Middle East & Africa regio
Experience in working at sizable multinational high-level companies with complex Corporate Governance and matrix environments or direct P+L responsibility of a sizeable ecommerce business
Proven track record of success in developing and executing omnichannel and digital marketing strategies that drive brand awareness, engagement, and conversion
Deep understanding of digital marketing technologies, CRM/loyalty platforms, and trends, with a passion for innovation and emerging technologies
Excellent communication, negotiation, and collaboration skills
Experience in partnering withMarketing peers, IT, Sales, Aftersales, Customer Experience, Legal, Finance and Communications areasPassion for sustainability, innovation, and shaping the future of mobility
Experience in implementing Artificial Intelligence
IT Systems knowledges that better align and connect with Marketing and Business
Regional and internationalexposure are welcome
Experience in reviewing and adjusting results quarterly
To be a collaborative team player, able to build up productive, mutually respectful interpersonal relationships internally and externally
Willingness to be bold and share unconventional ideas or take positions contrary to conventional wisdom; equally, openness to bold ideas from others
To be effective in building trust, respect, and collaboration amongst teams
Bachelor’s degree in Marketing and Advertising, Digital Marketing, Computer Science, Statistics, Engineering or Business Administration
An Executive MBA is a plus
Nice to Have:
Fluency in English
Experience in working on eCommerce
Location: Dubai, UAE
Work appropriately: Set as hybrid. It requires availability for frequent trips in Middle East and Africa.
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.
Diversity Information
General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.
We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.
Equal Employment Opportunity Statement
The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities (in GM facilities that provide disability access). If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com . In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:
Our Company (https://search-careers.gm.com/en/working-at-gm/)
Our Culture
How we hire (https://search-careers.gm.com/en/how-we-hire/)
Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.
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The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.