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Michigan State University(MSU) Specialist - Outreach-Fixed Term in East Lansing, Michigan

Working/Functional Title

Assistant Director of Industry Outreach

Position Summary

The A-CAPP Center is looking for a senior level assistant director of industry outreach, with significant experience in brand protection, anti-counterfeiting or related work in our industry to lead our corporate outreach efforts.

In coordination with the center director, assistant director for education and outreach, and the associate director of research, perform a lead role in the outreach of the center specifically to current and potential industry, government, and other organizational partners on the center's programming to generate revenue and measurably increase the A-CAPP Center's impact in the brand protection community. Also, serve as a manager and leader for A-CAPP industry outreach assets, including as editor in chief of the Brand Protection Professional, our industry facing online magazine.  

OUTREACH

External Outreach & Revenue Generation

In coordination with the center leadership, perform a lead role in the center's revenue generation through recruitment and management of current and future partners in support of its outreach, education, and research programs, including the industry advisory board, and the four brand protection councils, all of which are comprised of members from the field of brand protection. Manage the communication loop between A-CAPP research, industry feedback, and idea generation.

Coordinates, contributes, and shares new and developing contacts with other members of the center and actively engages the center's client relations management tracking.  

Presents as an industry expert in lectures, workshops, and training for off-campus industry groups at conferences or other events (internal and external events); attends industry conferences and events for the purpose of networking and engaging with off-campus current and future industry and government partners; Helps to translate A-CAPP research into outreach and education assets.  Regular engagement with media and press. Contribute to A-CAPP's marketing strategy.

*Internal Outreach at MSU *

Works with the university community, including center faculty, staff, students, and others in the development of outreach and education programs.

Management of Outreach Assets/Programs

Manage specific outreach assets or programs, such as, but not limited to the Brand Protection Professional and the Brand Protection Stories podcast, including editor in chief of the BPP, content creation and solicitation, management of meetings and appropriate industry engagement, involvement, and funding, in conjunction with the director, assistant director of education/outreach, and associate director of research. 25%

CURRICULUM DEVELOPMENT

Non-credit Education

Assist and serve as a subject matter expert to center faculty and staff in curriculum development for its non-credit bearing educational program, including new curriculum development and updates to current curriculum. 10%

Position would be based in East Lansing, Michigan, or in an urban area where A-CAPP stakeholders are located, including Los Angeles metropolitan area, greater New York City metropolitan area, or Washington D.C. metropolitan area.  

Equal Employment Opportunity Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, age, disability or protected veteran status.

Required Degree

Other

Desired Degree

Masters

Minimum Requirements

Master's Degree and at least 8 years of experience in the field of brand protection or closely related

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