Job Information
The Coca-Cola Company Senior Franchise Operations Director in Lahore, Pakistan
Job Summary:
Lead to strategically and operationally optimize the opportunity for profitable volume growth of Coca-Cola Brands, through exceptional in-outlet execution, customer relations and RTM solutions in partnership with Coca-Cola Bottling Company.
Ensure that the Bottler and Bottler-extension have commercial plans developed, planned, and executed to deliver the total volume targets for the Coca-Cola System. This role will also support franchise operations in building a strong network and a sense of community by providing extended Customer & Commercial Leadership consultation and influence.
What you will do for us:
1- Establish a clear destination and business strategy for commercial leadership through exceptional strategic planning based upon consumer and business insights - operationalize brand plans, activating new product launches, channel marketing plans and initiatives, brand/price/package strategy and in-store equipment guidance and activation strategy.
2- L ead in-market execution capability enhancement plans ensuring that we have flawless execution of consumer preferred, customer led, sustainable and profitable propositions.
3- L ead the operational integration of strategic recommendations - build and improve relationships with bottler through integration of in outlet activation and investments with the bottler sales function.
4-Manage, inspire and develop a team of talented commercial leaders and build relationships across the Region team for functional support - Marketing, Finance, Technical, and Public Affairs & Communication.
5-Define Commercial Productivity plans for Franchise - short and long range; Define business metric; oversee plan implementation; track & steward performance; define course correction plans. Clearly assess and steward productivity performance across key area - guide/influence CCB ATL DME investment (ROI), Capex, Sales productivity tools, non-working/working ratios overall and across key areas and charter roadmaps of improvement.
6-Manage effectiveness and efficiency of System Commercial investment and operating expense resources:
Solves problems involving difficult relationships, multiple variables and high risk associated with customers / channels / bottling partner Provide commercial expertise in recommending organizational or operational direction and priorities in response to the external market situation.
Experience & Role Requirements:
12+ years of leadership experience in Customer and Commercial with strong skills in across Commercial and Channel pillars
Proven strategic and analytical skills as well as outstanding interpersonal, communication abilities
Ability to make things happen and consistently deliver results
Desirable to have candidates with Bottler and/or Customer experience
Bachelors in business administration/master's is an added advantage
Skills:
Influencing; organization
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.