Job Information
3M Brand Communications Consumer Experience Supervisor in Maplewood, Minnesota
Job Description:
Job TitleBrand Communications Consumer Experience Supervisor
Collaborate with Innovative 3Mers Around the World
Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.
This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.
The Impact You’ll Make in this Role
As a Brand Communications Supervisor, you will be responsible for managing integrated marketing communications development and execution for 3M™ Consumer Health and Safety brands across all consumer touchpoints. You'll work in partnership with supervisors and managers in the Consumer Safety & Well-Being business.
As a Brand Communications Consumer Experience Supervisor, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:
Leading the planning, development, and management of holistic, integrated marketing communications programs and tactics to increase awareness and drive purchase intent for the Consumer Safety & Well-Being business within the Consumer Business Group. Program tactics include e-commerce, website content, traditional and digital advertising & media, SEO and digital programs, social media, email marketing, events and national promotions
Executing the annual global go-to-market plan for CHS; including NPI launches, enhanced eCommerce content, trade and paid media programs, and cross-portfolio collaborations.
Managing agency partnerships and fulfillment vendors to ensure continued strategic alignment and executional excellence.
Managing and tracking of all campaigns/programs in the Ad/Merch budget, while leading quarterly metrics analysis, evaluations, and reporting in partnership with business unit managers, global marketing center, and agency partners.
Partnering directly with product marketing, tech service, shopper, and training teams to produce content marketing strategies and plans that build on relevant online brand content to help drive customers through the decision journey.
Partnering directly with portfolio managers, leaders to provide communication counsel, aligned to the business objectives, and supporting global marketing counterparts with the development and management of shared marketing plans and assets.
Partnering directly with the Consumer Business Group’s Global Marketing Center to develop strategic direction and drive efficient, effective, and integrated programs.
Your Skills and Expertise To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:
Bachelor’s degree or higher (completed and verified prior to start) from an accredited institution
Three (3) years of developing integrated marketing communications programs (including owned and paid digital media) in a private, public, government or military environment
Two (2) experience working with and managing advertising agencies
Additional qualifications that could help you succeed even further in this role include:
Master’s Degree focused in Marketing or Communications.
Minimum three (3) years’ experience developing branding and/or marketing strategies.
Minimum three (3) years’ experience working with digital communications programs.
Minimum three (3) years’ consumer products marketing experience.
Strong interpersonal skills in working with direct and cross functional teams.
Strong project management skills.
Strong consumer awareness and insight development skills.
Work location:
- Work Your Way Eligible (Employee choice to work remote, on site, or hybrid)
Travel: May include up to 10% domestic
Relocation Assistance: May be authorized.
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Supporting Your Well-being
3M offers many programs to help you live your best life – both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
Chat with Max
For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com/careers.
Applicable to US Applicants Only:The expected compensation range for this position is $119,076 - $145,537, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate’s relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/.
Learn more about 3M’s creative solutions to the world’s problems at www.3M.com or on Twitter @3M.
Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.
Our approach to flexibility is called Work Your Way, which puts employees first and drives well-being in ways that enable 3M’s business and performance goals. You have flexibility in where and when work gets done. It all depends on where and when you can do your best work.
Pay & Benefits Overview: https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/
3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.
Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.
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At 3M we apply science in collaborative ways to improve lives daily as our employees connect with customers all around the world. Learn more about 3M's creative solutions to global challenges at www.3M.com or on Twitter @3M or @3MNews.