Job Information
Commonwealth of Pennsylvania Executive Director, Tourism (Economic Development Consultant 3) in Pennsylvania
Executive Director, Tourism (Economic Development Consultant 3)
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Executive Director, Tourism (Economic Development Consultant 3)
Salary
$86,299.00 - $131,208.00 Annually
Location
Dauphin County, PA
Job Type
Non-Civil Service Permanent Full-time
Job Number
N-2024-87836
Department
SL Department of Community & Economic Development
Division
CE Dep Sec Trsm
Opening Date
07/03/2024
Closing Date
7/7/2024 11:59 PM Eastern
Job Code
16543
Position Number
00215580
Union
Non Union
Bargaining Unit
A3
Pay Group
ST10
Bureau / Division Code
00242000
Bureau / Division
Deputy Secretary of Tourism
Worksite Address
400 North Street, 4th Floor
City
Harrisburg, Pennsylvania
Zip Code
17120
Contact Name
DCED HR Office
Contact Email
ra-dchractions@pa.gov
Description
Benefits
Questions
THE POSITION
The Department of Community and Economic Development is looking for a creative visionary and strategic thinker with extensive experience in integrated marketing, branding, and campaign management within the tourism industry to serve as the Executive Director of Tourism. In this role, you will have the exciting opportunity of leading the development and implementation of comprehensive marketing strategies to promote Pennsylvania as a top travel destination. Find your passion in public service and apply today!
DESCRIPTION OF WORK
In this position, you will play a key role in developing and implementing Visit PA's strategic marketing plan to meet established goals. Your responsibilities will include creating detailed project briefs for important campaigns and marketing initiatives involving both internal and external partners. You will also be responsible for managing agency relationships and overseeing marketing campaign execution across various channels. Additionally, you will work to strengthen Visit PA's brand identity and ensure consistency in messaging and visual representation across all marketing platforms. Collaboration with relevant managers will be essential to maintain cohesion in Visit PA's efforts and support destination marketing organizations (DMO) across the state. Gathering performance metrics and reporting on key performance indicators (KPI) will also be part of your role, as well as analyzing marketing performance to improve campaigns and return on investment (ROI). Identifying and implementing KPIs and tracking for new marketing programs, as well as partnering with data platforms and tourism entities to showcase Visit PA's marketing impact, will also be important aspects of this position.
Interested in learning more? Additional details regarding this position can be found in the position description (https://careers.employment.pa.gov/pd/PD_NEOGOV.asp?p=00215580) .
Work Schedule and Additional Information:
Full-time employment
Work hours are 8:30 AM to 5:00 PM, Monday - Friday, with 60-minute lunch.
Telework: You may have the opportunity to work from home (telework) part-time, up to 2 days per week. In order to telework, you must have a securely configured high-speed internet connection and work from an approved location inside Pennsylvania. If you are unable to telework, you will have the option to report to the headquarters office in Harrisburg.
Salary: In some cases, the starting salary may be non-negotiable.
You will receive further communication regarding this position via email. Check your email, including spam/junk folders, for these notices.
REQUIRED EXPERIENCE, TRAINING & ELIGIBILITY
QUALIFICATIONS
Minimum Experience and Training Requirements:
One year as an Economic Development Consultant 2; or
Five years of professional experience in economic planning and development programs, and a bachelor's degree; or
An equivalent combination of experience and training.
Additional Requirements:
This position requires three years of experience in integrated marketing, branding, and campaign management within the tourism industry.
This position requires three years of experience in driving brand engagement and increasing visitation in the tourism industry.
You must be able to perform essential job functions.
How to Apply:
Your application must include aresume.
You must attach a resume to your application for review by the hiring manager. However, the information contained therein will not be considered for the purposes of determining your eligibility for the position. Information to support your eligibility for the position must be provided on the application (i.e., relevant, detailed experience/education).
If you are claiming education in your answers to the supplemental application questions, you must attach a copy of your college transcripts for your claim to be accepted toward meeting the minimum requirements. Unofficial transcripts are acceptable.
Your application must be submitted by the posting closing date. Late applications and other required materials will not be accepted.
Failure to comply with the above application requirements may eliminate you from consideration for this position.
Veterans:
Pennsylvania law (51 Pa. C.S. §7103) provides employment preference for qualified veterans for appointment to many state and local government jobs. To learn more about employment preferences for veterans, go to www.employment.pa.gov/Additional%20Info/Pages/default.aspx and click the Veterans’ Preference tab or contact us at ra-cs-vetpreference@pa.gov .
Telecommunications Relay Service (TRS):
711 (hearing and speech disabilities or other individuals).
If you are contacted for an interview and need accommodations due to a disability, please discuss your request for accommodations with the interviewer in advance of your interview date.
The Commonwealth is an equal employment opportunity employer and is committed to a diverse workforce. The Commonwealth values inclusion as we seek to recruit, develop, and retain the most qualified people to serve the citizens of Pennsylvania. The Commonwealth does not discriminate on the basis of race, color, religious creed, ancestry, union membership, age, gender, sexual orientation, gender identity or expression, national origin, AIDS or HIV status, disability, or any other categories protected by applicable federal or state law. All diverse candidates are encouraged to apply.
Learn more about our Total Rewards by watching this shortvideo (https://www.youtube.com/embed/HtcSRnndflc?rel=0) !
Health & Wellness
We offer multiple health plans so our employees can choose what works best for themselves and their families. Our comprehensive benefits package includes health coverage, vision, dental, and wellness programs.*
Compensation & Financial Planning
We invest in our employees by providing competitive wages and encouraging financial wellness by offering multiple ways to save money and ensure peace of mind including multiple retirement and investment plan options.
Work/Life Balance
We know there’s more to life than just work! Our generous paid leave benefits include paid vacation, paid sick leave, eight weeks of paid parental leave, military leave, and paid time off for most major U.S. holidays, as well as flexible work schedules and work-from-home opportunities.*
Values and Culture
We believe in the work we do and provide continual opportunities for our employees to grow and contribute to the greater good. As one of the largest employers in the state, we provide opportunities for internal mobility, professional development, and the opportunity to give back by participating in workplace charitable giving.
Employee Perks
Sometimes, it is the little “extras” that make a big difference. Our employees receive special employee-only discounts and rates on a variety of services and memberships.
For more information on all of these Total Rewards benefits, please visitwww.employment.pa.gov and click on the benefits box.
*Eligibility rules apply.
01
Have you been employed by the Commonwealth of Pennsylvania as an Economic Development Consultant 2 for one or more years full-time?
Yes
No
02
If you are claiming experience in the above question, please list the employer(s) where you gained this experience in the text box below. The employer(s) and a description of the experiencemustalso be included in the appropriate sections of your application if you would like the experience to be considered in the eligibility decision. If you claimed you do not have experience, type N/A in the text box below.
03
How many years of full-time professional experience in economic planning and development programs do you possess?
5 years or more
4 but less than 5 years
3 but less than 4 years
2 but less than 3 years
1 but less than 2 years
Less than 1 year
None
04
If you are claiming experience in the above question, please list the employer(s) where you gained this experience in the text box below. The employer(s) and a description of the experiencemustalso be included in the appropriate sections of your application if you would like the experience to be considered in the eligibility decision. If you claimed you do not have experience, type N/A in the text box below.
05
How much graduate coursework have you completed in economic planning, economic development, or a closely related field? If you are claiming credits/degree, you must upload a copy of your college transcript(s) for this education to be considered in the eligibility decision. Unofficial transcripts are acceptable. You must attach your transcript(s) prior to the submission of your application by using the "Attachments" tab on the left. You will not be able to add a transcript(s) to the application after it has been submitted.
If your education was acquired outside of the United States, you must also upload a copy of your foreign credential evaluation. For more information on foreign education credentials, please visithttps://www.employment.pa.gov/Additional%20Info/Pages/default.aspx#q3and click on Other Information.
30 credits or more
Less than 30 credits
None
06
Additional Requirement: Do you possess three years of experience in integrated marketing, branding, and campaign management within the tourism industry?
Yes
No
07
If you are claiming experience in the above question, please list the employer(s) where you gained this experience in the text box below. The employer(s) and a description of the experiencemustalso be included in the appropriate sections of your application if you would like the experience to be considered in the eligibility decision. If you claimed you do not have experience, type N/A in the text box below.
08
Additional Requirement: Do you possess three years of experience in driving brand engagement and increasing visitation in the tourism industry?
Yes
No
09
If you are claiming experience in the above question, please list the employer(s) where you gained this experience in the text box below. The employer(s) and a description of the experiencemustalso be included in the appropriate sections of your application if you would like the experience to be considered in the eligibility decision. If you claimed you do not have experience, type N/A in the text box below.
Required Question
Agency
Commonwealth of Pennsylvania
Address
613 North Street
Harrisburg, Pennsylvania, 17120
Website
http://www.employment.pa.gov