FirstBank Jobs

JOB REQUIREMENTS: Social Media- Manage and curate content for Nicolet College social media accounts (Facebook, Instagram, YouTube, LinkedIn), including content plans, calendaring, scheduling, and engagement. Develop and execute social media campaigns to increase brand awareness, engagement, and follower growth. Monitor and report on analytics and post/campaign engagement. Stay current on social media trends, identifying opportunities for strategic content creation and platform enhancement. Support social media initiatives with compelling narratives, creative videos, and event photography. Video Production and Photography- Collaborate with the marketing, instructional effectiveness, academic, and other internal teams to produce creative and engaging content for online courses, and promotion of student programs, special events, and college happenings. Oversee all aspects of video production, including concept and storyboard development, location scouting, talent acquisition, scheduling, lighting, filming, editing, and archiving. Film in a variety of styles, from marketing promotions to instructional videos, testimonials, interviews, and documentary projects, both on set, on campus, and on location. Must work well as a team and independently to interview and coach on-screen talent. Manage, maintain, and organize equipment including cameras, lenses, lighting, audio equipment, and accessories. Research and implement new media technologies, based on user feedback and industry trends. Advertising- Develop comprehensive advertising strategies to effectively target audiences and promote College programs, events, and enrollment. Collaborate with internal marketing team, advertising agencies, or vendors to create compelling ad campaigns across various media channels. Monitor and analyze advertising performance metrics, optimizing campaigns for maximum return on investment (ROI). ***** APPLICATION INSTRUCTIONS: Apply Online: nicoletcollege.edu/employment