FirstBank Jobs

Job Location

Warsaw

Job Description

Are you looking to take your career to the next level?

Our Warsaw-based team is looking for a person willing to take ambitious Digital Marketing Specialist role in eCommerce Poland department. Person with a real passion for business and digital marketing, who wants to work for one of the biggest online players in Poland and is ready to enable the business to drive growth results.

Key Responsibilities:

eContent Adoption and Optimization :

• Tailor brands eContent to meet specific customer requirements and preferences.

• Ensure all digital content is optimized for SEO to maximize visibility and reach in line with Brands’ Key Words;

• Regularly update and refresh content to keep it relevant and engaging in line with recent initiatives, brands focus and external environment changes.

  Ratings & Reviews (R&R) Generation & Syndication :

• Develop and implement strategies to encourage customer reviews and ratings for the top eRetailers.

• Syndicate R&R across various platforms to enhance product credibility and trust.

• Monitor and analyze feedback to answer on consumers positive and negative sentiment and identify areas for improvement.

  CRM Design and Execution :

• Design CRM campaigns that effectively engage customers and drive loyalty and co-purchase

• Execute CRM strategies, tracking performance and making necessary adjustments to maximize the open rate and sales impact.

• Collaborate with the sales and marketing teams to align CRM efforts with overall business objectives.

  Content Creation, Delivery, and Brand Space Development :

• Analyze and recommend optimization of product listings and brand presence on retailer websitesto maximize P2P for the PG brands at the retailer.

• Create and adapt media creatives: banners, articles, brand spaces to suit different customer segments and platforms.

• Ensure timely delivery of content to meet campaign deadlines and objectives.

  Price Comparison Sites Management :

• Manage and optimize presence on price comparison sites like ceneo.pl and pepper.pl to ensure competitive pricing and visibility.

• Monitor competitor activity on these platforms and adjust strategies to maintain a competitive edge.

  Working closely with Key Account Manager

  What we Offer:

• Competitive total rewards program (private health care, life insurance, PG stock options, saving plans, lunch subsidy, flex fund)

• P&G Dynamic Living and Wellbeing programs, including in-office fitness center

• Regular salary increases and possible promotions - all in line with your results and potential

• Constant development via regular assignment changes

• Flexible work arrangements

• Constant development, mentoring programs & trainings

Job Qualifications

What we expect from the candidate:

• Digital Marketing Expertise : In-depth knowledge of SEO, eCommerce platforms relevant for the polish market including Price aggregates like ceneo.pl/ pepper.pl and digital marketing strategies.

• Analytical Skills : Ability to analyze data to optimize content and marketing plans like CRM, R&R activation.

• Project Management : Strong organizational skills to manage multiple projects, teams, and deadlines efficiently.

• Creativity A knack for creating engaging and impactful content tailored to different customers and platforms.

• Technical Skills: Proficiency in basic design programs such as Adobe Photoshop, Illustrator, and Canva to create and adapt media creatives and articles effectively.

• Communication Skills: Fluency in English and Polish, both written & spoken.

  Please apply by submitting your CV in English!

  P&G’s Day 1 starts with you doing something that matters – making an impact on the world, P&G brands, and your career. You’ll be at the core of breakthrough innovations, be given exciting assignments, lead initiatives, and take ownership and responsibility. And you will do this in creative workspaces where new ideas flourish. All the while, you’ll receive world-class training to help you become a leader in your field. And it’s not just about what you’ll do, but how we will make you feel: welcomed, valued, purposeful, challenged, heard, and inspired.

  We commit to provide you with equal opportunities in employment. We value diversity, and we do not discriminate on the basis of race, religion, colour, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status.

  In case of any questions, you can get to know us better here: https://www.pgcareers.com/

Job Schedule

Full time

Job Number

R000113057

Job Segmentation

Experienced Professionals (Job Segmentation)